Sonam Saxena leads the Meta AI/ML Experimentation team. In this role, Saxena manages projects in Applied Artificial Intelligence (AI) as applicable to advertising and marketing.
Tech Industry Veteran Sonam Saxena leads the AI/ML (Artificial Intelligence / Machine Learning) Experimentation Team at Meta. Since 2022, Saxena has played a vital role in running the experimentation engine that tests the capabilities of new AL/ML models and strategies. At the helm of the Experimentation Team, Saxena oversees his team member’s contributions to the AB testing process.
AI/ML Experimentation Team
Sonam Saxena leads the AI/Ml Experimentation Team at Meta. In this role, Saxena manages projects in Applied Artificial Intelligence (AI) for advertising and marketing purposes. At the helm of the AI/ML Experimentation Team, Saxena is able to oversee development of the experimentation engine in action. The engine is what the team utilizes in deciding which AI/ML model is promoted to the production team at Meta, with a focus on improving outcomes in the Advertiser and Customer Experience.
Data Innovation Summit APAC
In 2024, Tech Industry Veteran Sonam Saxena appeared at Data Innovation Summit APAC to discuss how Meta is leading innovative approaches in Artificial Intelligence (AI) and Machine Learning (ML). At the forefront of an emerging space, Saxena and his team at Meta are uniquely positioned to lead the innovation that influences the next wave of tech. The AI/ML strategy leader is enriched by the opportunity to contribute to groundbreaking developments in the industry by sharing the findings of his Experimentation Team at Meta. At the recent 2024 Data Innovation Summit APAC, Saxena had the chance to discuss how Meta is spearheading the future of ML and AI in analytics, advertising and marketing.